Innovation Excellence: Creating Market Success in the Energy and Natural Resources Sector: Creating Market Success in the Energy and Natural Resources Sectors - Hardcover

Inhaltsangabe

In Innovation Excellence, author Stephan Scholtissek examines innovations as they relate to companies in the energy and natural resources sectors—sectors which are undergoing massive change as the balance of power shifts towards emerging economies and as the world looks to a range of low carbon technologies.

Scholtissek argues that innovation is the only answer for competitive success in a multipolar world where the essential ingredients of business can no longer be used to differentiate companies. He states that companies must be restructured to be run as portfolios of innovations.

The book sheds light on different forms of innovation (product, service, process, organization and business model) and includes a number of detailed case studies from companies that have shown a remarkable capacity to innovate: BP, Evonik Industries, Dow Corning, Iberdrola, Marathon Oil, Perrier, Schott and Siemens.

Innovation Excellence also addresses an end-to-end innovation process/framework that helps the innovation process run more smoothly and includes the key factors that increase the likelihood of success of an innovation in a given company.

Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.