The Professionals' Guide to Publishing: A Practical Introduction to Working in the Publishing Industry - Softcover

Davies, Gill

 
9780749455415: The Professionals' Guide to Publishing: A Practical Introduction to Working in the Publishing Industry
Softcover
ISBN 10: 0749455411 ISBN 13: 9780749455415
Verlag: Kogan Page, 2011

Inhaltsangabe

The Professionals' Guide to Publishing is a practical introduction to working in the publishing industry. The authors provide a clear overview of its many functions, including editorial, production, sales and marketing; ensuring that the reader has a firm understanding of their responsibilities and how these departments work cross-functionally.

Providing a thorough grounding in how publishing works including information on permissions and the current legal framework; they also examine current and enduring trends in publishing including; networking, supply chains and e-publishing.

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Über die Autorin bzw. den Autor

Gill Davies worked in publishing for 26 years, and was one of the UK's leading academic publishers. She has worked all over the world and was a member of the governing council of the Publishers' Association. Now retired, she was also Professor of Publishing at the University of the Arts London, where she was course director for the MA in Book Publishing.

Richard Balkwill has 25 years experience in education publishing. He currently runs his own training and consultancy business, focusing on the themes of publishing finance and the management of copyright and intellectual property. He is an associate at Rights.com and a director of the Independent Publishers' Guild.

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Verlag
Kogan Page
Erscheinungsdatum
2011
Sprache
Englisch
ISBN 10 
0749455411
ISBN 13 
9780749455415
Einband
Taschenbuch
Anzahl der Seiten
320
Kontakt zum Hersteller
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Verantwortliche Person
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