The Handbook of European Intellectual Property Management: Developing, Managing and Protecting Your Company's Intellectual Property - Hardcover

Jolly, Adam; Philpott, Jeremy

 
9780749449889: The Handbook of European Intellectual Property Management: Developing, Managing and Protecting Your Company's Intellectual Property
Hardcover
ISBN 10: 0749449888 ISBN 13: 9780749449889
Verlag: Kogan Page Ltd, 2007

Inhaltsangabe

<div>The Handbook of European Intellectual Property Management shows companies how to create value from their patents, trade marks, designs, copyrights, and knowledge bases. It also offers advice to business support organizations seeking to promote their services to executives and entrepreneurs who are concerned about IP issues. Drawing on a wide range of expertise, the Handbook reveals how IP contributes to improved competitive performance and to greater value on the balance sheet, and also offers a template of ""best practice"" in IP management. Practical and easy-to-follow, it explains clearly the multitude of legal rights and processes involved, and it takes managers through the cycle of IP: how to create IP; how to secure and protect it; how to use yours or someone else's; and how to manage IP most profitably.</div>

Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.

Über die Autorin bzw. den Autor

Adam Jolly is a business writer and editor specializing in the management of growth, innovation, technology and risk. He is Consultant Editor on several Kogan Page titles, including The Growing Business Handbook and From Idea to Profit. The European Patent Office is a leading champion of IP rights. It receives 180,000 patent, copyright, design rights and trademark applications annually. EPO actively promotes the potential of IP as a means of stimulating innovation and enhancing the international competitiveness of European business.

„Über diesen Titel“ kann sich auf eine andere Ausgabe dieses Titels beziehen.

Verlag
Kogan Page Ltd
Erscheinungsdatum
2007
Sprache
Englisch
ISBN 10 
0749449888
ISBN 13 
9780749449889
Einband
Gebundene Ausgabe
Anzahl der Seiten
434
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Nicht verfügbar

Weitere beliebte Ausgaben desselben Titels

9780749464158: The Handbook of European Intellectual Property Management: Developing, Managing and Protecting Your Company's Intellectual Property

Vorgestellte Ausgabe

ISBN 10:  0749464151 ISBN 13:  9780749464158
Verlag: Kogan Page Ltd, 2012
Hardcover