Verwandte Artikel zu Diffusion of Innovations, 5th Edition
Inhaltsangabe
In an age of ever-increasing technological innovation, this renowned volume - which has sold more than 30,000 copies in each edition - is more important than ever. DIFFUSION OF INNOVATIONS lucidly explains how inventions are almost always perceived as unc
Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.
Críticas
Engineering Management Society Holds several important lessons for anyone planning the introduction of new ideas in a firm....Introduces the latest and probably some of the best thinking in that area. Journal of Communication Incorporates important advances...presented in the usual clear, didactic, and often light-spirited style of the author, who also offers choice examples of his wide cross-cultural experiences. The result is a highly readable and discussion-provoking text. Technology and Culture A classic work....Full of interesting insights, solid examples, and good common sense. Choice The name of Everett Rogers...is virtually synonymous with the study of the diffusion of innovations....His coverage is comprehensive, ranging from the elements of diffusion and the history of diffusion research to generators of innovation, change agents, and the consequences of innovations. Among the many features that make this an exemplary interdisciplinary effort are Rogers's clear, literate style and his ability to stay in touch with social realities. He sets a high standard for social theorists.
Reseña del editor
Now in its fifth edition, Diffusion of Innovations is a classic work on the spread of new ideas. In this renowned book, Everett M. Rogers, professor and chair of the Department of Communication & Journalism at the University of New Mexico, explains how new ideas spread via communication channels over time. Such innovations are initially perceived as uncertain and even risky. To overcome this uncertainty, most people seek out others like themselves who have already adopted the new idea. Thus the diffusion process consists of a few individuals who first adopt an innovation, then spread the word among their circle of acquaintances-a process which typically takes months or years. But there are exceptions: use of the Internet in the 1990's, for example, may have spread more rapidly than any other innovation in the history of humankind. Furthermore, the Internet is changing the very nature of diffusion by decreasing the importance of physical distance between people. The fifth edition addresses the spread of the Internet, and how it has transformed the way human beings communicate and adopt new ideas.
„Über diesen Titel“ kann sich auf eine andere Ausgabe dieses Titels beziehen.
- VerlagFree Press
- Erscheinungsdatum2003
- ISBN 10 0743222091
- ISBN 13 9780743222099
- EinbandTapa blanda
- SpracheEnglisch
- Anzahl der Seiten576
Neu kaufen
Diesen Artikel anzeigen
EUR 26,83
EUR 14,24 für den Versand von Vereinigtes Königreich nach USA
Versandziele, Kosten & Dauer
Suchergebnisse für Diffusion of Innovations, 5th Edition
Beispielbild für diese ISBN
Diffusion of Innovations, 5th Edition
Anbieter: Wonder Book, Frederick, MD, USA
Verkäuferbewertung 5 von 5 Sternen
Zustand: Very Good. Very Good condition. 5th edition. A copy that may have a few cosmetic defects. May also contain light spine creasing or a few markings such as an owner's name, short gifter's inscription or light stamp. Artikel-Nr. U13M-01050
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Diffusion of Innovations, 5th Edition
Anbieter: Wonder Book, Frederick, MD, USA
Verkäuferbewertung 5 von 5 Sternen
Zustand: Good. Good condition. 5th edition. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains. Artikel-Nr. I04D-02328
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Diffusion of Innovations, 5th Edition
Anbieter: ThriftBooks-Atlanta, AUSTELL, GA, USA
Verkäuferbewertung 5 von 5 Sternen
Paperback. Zustand: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 1.44. Artikel-Nr. G0743222091I3N00
Anzahl: 3 verfügbar
Beispielbild für diese ISBN
Diffusion of Innovations, 5th Edition
Anbieter: ThriftBooks-Dallas, Dallas, TX, USA
Verkäuferbewertung 5 von 5 Sternen
Paperback. Zustand: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 1.44. Artikel-Nr. G0743222091I3N00
Anzahl: 2 verfügbar
Beispielbild für diese ISBN
Diffusion of Innovations, 5th Edition
Anbieter: Better World Books, Mishawaka, IN, USA
Verkäuferbewertung 5 von 5 Sternen
Zustand: Good. Used book that is in clean, average condition without any missing pages. Artikel-Nr. GRP97822001
Anzahl: 3 verfügbar
Beispielbild für diese ISBN
Diffusion of Innovations, 5th Edition
Verlag:
Simon & Schuster, United States, New York, 2003
ISBN 10: 0743222091
ISBN 13: 9780743222099
Gebraucht
Paperback
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Paperback. Zustand: Very Good. Now in its fifth edition, Diffusion of Innovations is a classic work on the spread of new ideas. In this renowned book, Everett M. Rogers, professor and chair of the Department of Communication & Journalism at the University of New Mexico, explains how new ideas spread via communication channels over time. Such innovations are initially perceived as uncertain and even risky. To overcome this uncertainty, most people seek out others like themselves who have already adopted the new idea. Thus the diffusion process consists of a few individuals who first adopt an innovation, then spread the word among their circle of acquaintancesa process which typically takes months or years. But there are exceptions: use of the Internet in the 1990's, for example, may have spread more rapidly than any other innovation in the history of humankind. Furthermore, the Internet is changing the very nature of diffusion by decreasing the importance of physical distance between people. The fifth edition addresses the spread of the Internet, and how it has transformed the way human beings communicate and adopt new ideas. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Artikel-Nr. GOR002384463
Anzahl: 2 verfügbar
Beispielbild für diese ISBN
Diffusion of Innovations
Anbieter: Anybook.com, Lincoln, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Zustand: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,700grams, ISBN:9780743222099. Artikel-Nr. 9887350
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Diffusion of Innovations, 5th Edition
Anbieter: medimops, Berlin, Deutschland
Verkäuferbewertung 5 von 5 Sternen
Zustand: good. Befriedigend/Good: Durchschnittlich erhaltenes Buch bzw. Schutzumschlag mit Gebrauchsspuren, aber vollständigen Seiten. / Describes the average WORN book or dust jacket that has all the pages present. Artikel-Nr. M00743222091-G
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Diffusion of Innovations, 5th Edition
Anbieter: Anybook.com, Lincoln, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Zustand: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,700grams, ISBN:9780743222099. Artikel-Nr. 8243292
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Diffusion of Innovations
Anbieter: Anybook.com, Lincoln, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Zustand: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,750grams, ISBN:9780743222099. Artikel-Nr. 5558400
Anzahl: 1 verfügbar