MS OFFICE EXCEL 2007 : DATA ANALYSIS AND BUSINESS MODELING (Bpg -- Other) - Softcover

Reseña del editor

Master the analysis and business modeling techniques that help you transform your data into bottom-line results. Award-winning business professor and corporate consultant Wayne Winston shares the best of his real-world experience in this practical guide—now updated for Excel 2007. Use Wayne’s proven practices and hands-on exercises to help you work smarter, make better decisions, and gain the competitive edge.

Solve real-world business problems with Excel 2007!

• Maximize profits—determine NPV, optimize your product mix, calculate ROI
• Create best, worst, and most-likely case scenarios for sales
• Analyze investment performance and help minimize risk
• Track your personal finances, calculate loan terms, and plan for retirement
• Use trend and seasonality to forecast revenue
• Estimate a product’s demand curve and manage inventory with precision Interpret the effects of price and advertising on sales
• Assign a dollar value to customer loyalty
• Solve work scheduling problems and shorten wait times for customer service queues
• PLUS—predict outcomes of sporting events, presidential elections, and more!

CD Includes:

• Sample files from each chapter
• Problem-and-solution sets—build your expertise!
• Fully searchable eBook

A Note Regarding the CD or DVD

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Biografía del autor

Wayne L. Winston is a professor of Decision Sciences at Indiana University's Kelley School of Business and has earned numerous MBA teaching awards. For 20+ years, he has taught clients at Fortune 500 companies how to use Excel to make smarter business decisions. Wayne and his business partner Jeff Sagarin developed the player-statistics tracking and rating system used by the Dallas Mavericks professional basketball team. He is also a two time Jeopardy! champion.