Full of essential advice - and completely updated for this second edition - The Good Small Business Guide features over 140 easy-to-read articles, even more Viewpoints from people who've been there and done it (and lived to tell the tale), an information directory covering more than 30 topics, and a quiz for all budding entrepreneurs. The Good Small Business Guide offers help on all aspects of starting and running a small business, including: planning, setting up or acquiring a business, getting to grips with figures, marketing, selling online, growing your business, and managing yourself and others. New material includes advice on running a family business, franchising, and diversifying.
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'If you are not starting out from a position of market preeminence, Good Small Business Guide is the book to buy... Full of good, practical advice, sensibly laid out and completely updated in this second edition, Good Small Business Guide offers help on all aspects of starting and running a small business. Highly recommended for its target market.' Publishing News (Oct 2005) 'I challenge anyone to find (or write) a more comprehensive, all encompassing, yet easy to read and easy to use guide to starting, running or growing a small business... The best GBP20 you'll ever spend.' Art Business Today (January 2007)
Full of essential advice - and completely updated for this second edition - The Good Small Business Guide features over 140 easy-to-read articles, even more Viewpoints from people who've been there and done it (and lived to tell the tale), an information directory covering more than 30 topics, and a quiz for all budding entrepreneurs. The Good Small Business Guide offers help on all aspects of starting and running a small business, including: planning, setting up or acquiring a business, getting to grips with figures, marketing, selling online, growing your business, and managing yourself and others. New material includes advice on running a family business, franchising, and diversifying.
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