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Media Studies: Policy, Management and Media Representation - Softcover

 
9780702176753: Media Studies: Policy, Management and Media Representation

Inhaltsangabe

Exploring the media as an institution, this volume also introduces the topics of media regulation and content. The nature of communications policy is explained, following overviews of internal and external media regulation. Strategic ways of managing the media are discussed in addition to the guide's analysis of the ways that media presents issues of identity, race, gender, sexual orientation, the environment, AIDS, and terrorism.

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Über die Autorin bzw. den Autor

Pieter J. Fourie is a professor in communication science at the University of South Africa, where he was the department head for 17 years. He is the editor of Communicatio: South African Journal for Communication Theory and Research and is the author of several books, including Media Studies: Media History, Media and Society and The Political Management of HIV and AIDS in South Africa.

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