EPA Graphic Standards System: (Standards Manual) - Hardcover

Inhaltsangabe

In 1970, President Nixon created the Environmental Protection Agency (EPA). One of the EPA's top priorities was consolidating numerous state offices to streamline its goal of 'working for a cleaner, healthier environment for the American people.' But there was one area in which the EPA was terribly inefficient: their graphic design and communications department. Millions of dollars were being wasted annually due to nonstandardized formats, inefficient processes and almost everything being designed from scratch. In 1977 the EPA began working with the legendary New York design firm Chermayeff & Geismar to tackle this problem. The result was the 1977 US Environmental Protection Agency Graphic Standards System. Forty years since it was originally created, this classic manual is reissued as a hardcover volume. Each page is reproduced at the same size as the original three-ring binder pages, using the same vibrant Pantone inks with a total of fourteen colours.

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