The success of Dale Carnegie & Associates lies in its timeless ability to redefine its basic message for the pressing issues of each succeeding business generation. This book aims to speak directly to the business world of the 1990s, providing invaluable advice on: surviving downsizing, mergers, and fierce bottom line demands; negotiating the corporate differences and cross-cultural disparities of today's globalized economy; developing and reinforcing strong motivation and self-confidence among an ever-changing array of executives in the "new flat" organization; and leading through coaching and serving.
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Despite the wealth of technical advances in the 1990s workplace, managing, motivating, and communicating remains a challenge. The Leader in You adapts the simple, time-tested management theories of Dale Carnegie to this high-tech environment with refreshing results. Read in an engaging but direct tone, the tape's pace is varied with excerpts from recent management studies and anecdotes from contemporary business leaders. It's a sound introduction to leadership skills for anyone working in the public, private, or nonprofit sector. (Running time: 1.5 hours, one cassette) --Sharon GrigginsAbout the Author:
Dale Carnegie (1888-1955) described himself as a "simple country boy" from Missouri but was also a pioneer of the self-improvement genre. Since the 1936 publication of his first book, How to Win Friends and Influence People, he has touched millions of readers and his classic works continue to impact lives to this day.
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