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Examines the company's corporate culture to identify the beliefs, codes of conduct, and rules of engagement responsible for success
Biografía del autor:
Charles L. Decker manages a consulting and focus-group research business. After graduating from Dartmouth College and serving in the U.S. Coast Guard, he joined Procter & Gamble and was promoted to brand manager in less than three years. P&G's marketing and management principles and practices served him equally well at Oglivy & Mather where, as management supervisor of the Kimberly-Clark account, he and his team achieved extraordinary success for the Huggies Disposable Diaper brand, a direct competitor of P&G's Pampers and Luvs. He was also executive vice president at Bates Worldwide, and director of their Latin American network of agencies.
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- VerlagPocket Books
- Erscheinungsdatum1998
- ISBN 10 067101739X
- ISBN 13 9780671017392
- EinbandTapa dura
- Anzahl der Seiten237
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Winning the P and G 99 : 99 Principles and Practices of Procter and Gamble's Success
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Buchbeschreibung Zustand: Good. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. Artikel-Nr. 6523902-20
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Winning With the P&G 99: 99 Principles and Practices of Procter & Gamble's Success
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Buchbeschreibung Paperback. Zustand: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Artikel-Nr. GOR004887809
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Winning with the P&G 99: 99 Principles and Practices of Proctor & Gamble's Success
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Buchbeschreibung Hardcover. Zustand: Very Good. Winning with the P&G 99: 99 Principles and Practices of Proctor & Gamble's Success This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Artikel-Nr. 7719-9780671017392
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