Intercultural Communication (Language in Society) - Softcover

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Ron Scollon and Suzanne Wong Scollon have written extensively on cross-cultural communication, from academic positions in North American universities as well as Taiwan, South Korea, and Hong Kong, and in consultancies with over fifty governmental and corporate organizations in North America and Asia. Their book, Narrative, Literacy, and Face in Interethnic Communication, has proved to be foundational both within academic studies of intercultural discourse and within corporate or institutional training programs. The authors are currently Lecturers in English at City Polytechnic of Hong Kong.

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This volume is both a lively introduction and practical guide to the main concepts and problems of intercultural communication. Viewed from within the framework of interactive sociolinguistics associated with Tannen, Gumperz, and others, the authors focus in particular on the discourse of westerners and of Asians, the discourse of men and women, corporate discourse and the discourse of professional organizations, and intergenerational discourse.

In this newly revised edition, the first chapter now includes a section which sets out the authors' distinction between cross-cultural communication and intercultural communication. Another section outlines the methodology of ethnography which is the practical basis of the authors' research. In the new final chapter, the authors return to this methodology and show how they and others have been able to use it and this book to do new research in intercultural communication and how this work has been used in conducting training and consultation programs.

While making use of research in pragmatics, discourse analysis, organizational communication, social psychology, and the ethnography of communication, this book presents students, researchers, and practitioners with a comprehensive and unified framework for the analysis of intercultural discourse.