Performance Marketing for Professionals - Softcover

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Murray Newlands Murray Newlands is the founder and editor of The Mail and editor of the Money Maker Discussion blog. He founded The Mail in 2013 where he writes and makes videos about performance marketing covering topics as broad as email marketing, lead generation, mobile marketing as well as content marketing. Murray is an advisor to a number of bay area startups including VigLink. In 2011 Wiley published his book Online Marketing: A User's Manual. Born in England Murray moved to the USA in 2011 being recognized by the US government as an alien of extraordinary ability. Murray is a winner of the prestigious AFFY award. John Rampton John Rampton is an entrepreneur, online marketing guru, and startup addict. He's written for many major publications such as the Entrepreneur Magazine, Huffington Post, Examiner, Search Engine Journal, and Bing. Currently a team member at Art & Science. John has spoken at Pubcon, BlogWorld, Affiliate Summit, SES, and several other conferences. He has been written about on Forbes as being a leading blogging expert. He made Hanapin Marketing's "Top 25 Most Influential PPC Experts" in the world for 2012 and 2013.