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Relationship Marketing for Solopreneurs: How to Build Rewarding Connections in Work and Life - Softcover
Inhaltsangabe
Is It For You? Relationship Marketing is for solopreneurs, small-business owners, mompreneurs, solo business owners, micropreneurs! It’s for people who want to enjoy their businesses and exceed customer expectations. With it you will: • Connect with clients who will stay with you for years and years. • Develop a pricing structure that’s fair to you and to your customers and clients. • Create strong mutual trust with all of your customers and clients. • Act with integrity at all times in your sales and marketing efforts. • Always be able to follow through on the promises you make to customers and clients.
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Über die Autorin bzw. den Autor
Larry Keltto is the founder and publisher of TheSolopreneurLife.com, an online resource for solopreneurs. Larry has been a solopreneur since 1993; he specializes in providing marketing, communications, and coaching services to small businesses. Jim Sheard, Ph.D. holds a doctorate degree in industrial psychology. Over the course of a 30-year career, he has been a university associate professor, human resources consultant to organizations, and corporate president of Federated Insurance. He retired from business in 1996 and began writing and teaching. Jim is the co-author of five highly-acclaimed gift books.
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RELATIONSHIP MARKETING FOR SOL
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