Collecting data is relatively easy, but turning raw information into something useful requires that you know how to extract precisely what you need. With this insightful book, intermediate to experienced programmers interested in data analysis will learn techniques for working with data in a business environment. You'll learn how to look at data to discover what it contains, how to capture those ideas in conceptual models, and then feed your understanding back into the organization through business plans, metrics dashboards, and other applications.
Along the way, you'll experiment with concepts through hands-on workshops at the end of each chapter. Above all, you'll learn how to think about the results you want to achieve -- rather than rely on tools to think for you.
"Finally, a concise reference for understanding how to conquer piles of data." --Austin King, Senior Web Developer, Mozilla
"An indispensable text for aspiring data scientists." --Michael E. Driscoll, CEO/Founder, Dataspora
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Philipp K. Janert is Chief Consultant at Principal Value, LLC. He has worked for small start-ups and in large corporate environments, both in the US and overseas, including several years at Amazon.com, where he initiated and led several projects to improve Amazon's order fulfillment processes. Philipp K. Janert has written about software and software development for the O'Reilly Network, IBM developerWorks, IEEE Software, and Linux Magazine. He holds a Ph.D. in Theoretical Physics from the University of Washington. Visit his website at www.principal-value.com.
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