Great Demo!: How To Create And Execute Stunning Software Demonstrations - Softcover

Cohan, Peter

 
9780595345595: Great Demo!: How To Create And Execute Stunning Software Demonstrations
Softcover
ISBN 10: 059534559X ISBN 13: 9780595345595
Verlag: iUniverse, 2005

Inhaltsangabe

Great Demo! provides sales and presales staff with a method to dramatically increase their success in closing business through substantially improved software demonstrations. It draws upon the experiences of thousands of demonstrations, both delivered and received from vendors and customers. The distinctive "Do the Last Thing First" concept generates a "Wow!" response from customers.The Great Demo! method is presented simply and clearly, and is elaborated more fully in each successive chapter, providing a rich toolkit for software sales teams. Real-life anecdotes, examples, and axioms offer humorous and effective punctuation.Updated with new best practices, tips and techniques, this second edition now includes a complete chapter on remote demonstrations-an area of increased activity and unique challenges. An additional chapter on managing evaluations (for fun and profit) extends the utility of the book to those in sales and management.Great Demo! is a terrific read on an airplane or between customer visits. It offers a straightforward process for creating and delivering highly compelling software demonstrations, excellent advice, tips, and the occasional epiphany.

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Über die Autorin bzw. den Autor

Peter Cohan leverages twenty-five years of experience in selling and marketing business software and as a customer. The Great Demo! method comes directly from extensive firsthand experiences in developing and delivering software demonstrations, and in coaching others to achieve surprisingly high success rates with their sales and marketing demos.

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Verlag
iUniverse
Erscheinungsdatum
2005
Sprache
Englisch
ISBN 10 
059534559X
ISBN 13 
9780595345595
Einband
Taschenbuch
Auflage
2
Anzahl der Seiten
308
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
KreGa Onlinehandel GmbH
4950000000000
info@krega-onlinehandel.de

Birkenweg 31
Brakel
33034
Deutschland

Weitere beliebte Ausgaben desselben Titels

9780595274574: Great Demo: How to Create and Execute Stunning Software Demonstrations

Vorgestellte Ausgabe

ISBN 10:  0595274579 ISBN 13:  9780595274574
Verlag: Iuniverse Inc, 2003
Softcover