Business Case Studies Student's Paper, 3rd. Edition - Softcover

Inhaltsangabe

• Motivates students through a wide range of case studies based on popular and core issues that focus on key teaching points.
  

• Over 100 Case Studies including Nokia and Sony Playstation.

• Case Studies increase in difficulty to cater for all abilities, with practice synoptic exercises in the latter part of the book.

• Provides practice for the exams with questions at the end of each case study based on specimen questions produced by the awarding bodies.
• Includes a section containing advice from the Chief Examiner of a leading awarding body.
• The Answer Guide provides sample answers, mark guidelines, and a matching chart showing coverage of the specifications.

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