Business Information Technology: Systems, theory and practice (Modular Texts In Business & Economics) - Softcover

Elliott, Prof Geoffrey; Starkings, Ms Susan

 
9780582298026: Business Information Technology: Systems, theory and practice (Modular Texts In Business & Economics)

Inhaltsangabe

Longman Modular Texts in Business and Economics are textbooks tailored to the needs of hard-pressed students and lecturers. Each book in the series provides a lively and accessible, yet authoritative introduction to the core disciplines of modern business and management degrees. An understanding of the role and contribution of IT in business decision making is an increasingly high profile part of business education. Business Information Technology offers a modern treatment of the subject, anticipating a growing trend in business syllabuses away from big functional information systems towards development of "end user" information systems for decision making at the managerial and strategic level of a business organisation.

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Über die Autorin bzw. den Autor

Geoffrey Elliott is a Principal Lecturer in Information Systems and Programme Director for Business Information Technology, based at the School of Computing, Information Systems and Mathematics at South Bank University, London.

Susan Starkings is a Principal Lecturer in Statistics at South Bank University, London.

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