Twenty Jobs, Twenty Lessons - a Long, Strange Career in Marketing, from Junk Mail to Social Media - Softcover

Inhaltsangabe

This is a story about climbing up the corporate ladder only to fall down time and time again.

This is a story for anybody involved in the fields of marketing, advertising, PR and social media.

This is a story about business. This is a story about ambition. This is a story about resolve. This is a story about frustration.

This is a story for young professionals with bright futures in front of them and senior executives who have been there and done that.

This is a story about how marketing has changed in the last four decades and how one creative professional has kept his eyes on the prize despite the moving target.

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