Graphic Design before Graphic Designers: The Printer as Designer and Craftsman 1700 - 1914 - Hardcover

Jury, David

 
9780500516461: Graphic Design before Graphic Designers: The Printer as Designer and Craftsman 1700 - 1914

Inhaltsangabe

Who first coined the phrase graphic design, a term dating from the 1920s,or first referred to themselves as a graphic designer are issues still arguedto this day. What is certain is that the kinds of printed material a graphicdesigner could create were around long before the formulation of such aconvenient, if sometimes troublesome, term.Here David Jury explores how the jobbing printer who producedhandbills, posters, catalogues, advertisements, and labels in the eighteenth,nineteenth, and early twentieth centuries was the true progenitor of graphicdesign, rather than the noble presses of the Arts and Crafts movement.Based on original research and aided by a wealth of delightful and fullycaptioned examples that reveal the extraordinary skill, craft, design sense,and intelligence of those who created them, the book charts the evolution of print into graphic design. It will be of lasting interest to graphic designers,design and social historians, and collectors of print and printed ephemera alike.

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Über die Autorin bzw. den Autor

David Jury is an award-winning graphic designer, and head of the MA course Art, Design, and the Book at the Colchester Institute in England. His previous books include Typography Today.

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