Letters from M/M (Paris): The definitive study of the typeface screated by the influential art and design practice - Hardcover

McNeil, Paul

 
9780500025277: Letters from M/M (Paris): The definitive study of the typeface screated by the influential art and design practice

Inhaltsangabe

The definitive typographic exploration of the letter forms and typography of one of Europe's leading design studio.

Letters from M/M (Paris) is a comprehensive study of the typefaces produced by Michaël Amzalag and Mathias Augustyniak since they founded their influential art and design practice, M/M (Paris).

For the first time, ninety of the designers' typefaces are catalogued chronologically in a three-part volume, comprising the history of their development; exclusive type specimens; and detailed illustrations of projects in which they appear.

With a foreword by Björk - whose collaboration with M/M spans over two decades - this encyclopaedic volume traces the distinctive and integral nature of type, lettering and signs in the work of M/M, from one-off artistic commissions to fashion branding and their long-lasting collaborations with musicians and theatres.

This complete typographic collection is the perfect companion to the two-volume monograph M to M of M/M (Paris), and will appeal not only to graphic designers, historians and students, but to anyone interested in art and visual culture.

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Über die Autorin bzw. den Autor

Paul McNeil is a graphic designer, educator, and author. He has extensive experience in design teaching and was course leader of the master's program of contemporary typographic media at the London College of Communication. Seven years in the making, The Visual History of Type, McNeil's definitive survey of type design and typography from 1450 to 2015, was published in 2017.

Von der hinteren Coverseite

M/M (Paris) was founded in 1992 by Michaël Amzalag and Mathias Augustyniak, and has since become one of the most experimental and influential design practices and art partnerships in the world. Letters from M/M (Paris) is a complete collection of M/M’s bespoke typefaces, including those commissioned by the likes of Louis Vuitton, Björk, Vanessa Paradis, Dior and Galeries Lafayette. The book is organized in three separate sections, each following the same chronological order. Section I, ‘Histories’, tells the background stories of ninety typefaces and lettering projects created by M/M between 1992 and 2019. Section II, ‘Specimens’, shows the corresponding type and lettering divorced from the context of the original works for which they were designed, at point sizes appropriate to their usage. Section III, ‘Projects’, shows the real-world application of each typeface, from renowned fashion magazines to cutting-edge album sleeves, posters and fliers. Letters from M/M (Paris) is an open window through which to view a panoramic vista of Amzalag and Augustyniak’s typographic world and to enjoy its diverse, fertile and exuberant landscape.

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