Island Tourism: Management Principles and Practice - Hardcover

 
9780471955566: Island Tourism: Management Principles and Practice
Hardcover
ISBN 10: 0471955566 ISBN 13: 9780471955566
Verlag: Wiley, 1995

Inhaltsangabe

The special problems and opportunities presented by island tourism are major new areas of interest for both tourism academics and professionals, prompting much discussion and debate. This is the first book to focus on how management and organisational issues affect small islands and their tourism industries, and to examine the factors which affect tourism on small islands. International contributors, including practitioners and researchers examine this important topic and discuss a diversity of inter-related themes, including policy areas; public/private sector planning partnerships; product development; marketing; human resource management; and sustainability. These general issues are complemented with case studies which illustrate the application of island management principles. For undergraduates, graduates and professionals in the tourism field, this book is an essential guide to island tourism management.

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Über die Autorin bzw. den Autor

Michael V. Conlin is the author of Island Tourism: Management Principles and Practice, published by Wiley.

Von der hinteren Coverseite

The special problems and opportunities presented by island tourism are major new areas of interest for both tourism academics and professionals, prompting much discussion and debate. This is the first book to focus on how management and organisational issues affect small islands and their tourism industries, and to examine the factors which affect tourism on small islands. International contributors, including practitioners and researchers examine this important topic and discuss a diversity of inter-related themes, including policy areas; public/private sector planning partnerships; product development; marketing; human resource management; and sustainability. These general issues are complemented with case studies which illustrate the application of island management principles. For undergraduates, graduates and professionals in the tourism field, this book is an essential guide to island tourism management.

Aus dem Klappentext

The special problems and opportunities presented by island tourism are major new areas of interest for both tourism academics and professionals, prompting much discussion and debate. This is the first book to focus on how management and organisational issues affect small islands and their tourism industries, and to examine the factors which affect tourism on small islands. International contributors, including practitioners and researchers examine this important topic and discuss a diversity of inter-related themes, including policy areas; public/private sector planning partnerships; product development; marketing; human resource management; and sustainability. These general issues are complemented with case studies which illustrate the application of island management principles. For undergraduates, graduates and professionals in the tourism field, this book is an essential guide to island tourism management.

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Verlag
Wiley
Erscheinungsdatum
1995
Sprache
Englisch
ISBN 10 
0471955566
ISBN 13 
9780471955566
Einband
Gebundene Ausgabe
Auflage
1
Anzahl der Seiten
304
Herausgeber
Conlin Michael V., Baum Tom
Kontakt zum Hersteller
Wiley-VCH GmbH
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