Reseña del editor:
This book offers the best competitive advantage in a single volume. Fifteen years after the first edition of this landmark resource, "The Packaging Designer's Book of Patterns' continues its long tradition as a useful tool in the ever-changing world of packaging design. This "Third Edition" features more than fifty new patterns and new material on the latest advances in closures. This unparalleled, hands-on resource gives designers the advantage they need to successfully meet any packaging challenge. Every pattern has been test-constructed to verify dimensional accuracy and is ready to be traced, scanned, or photocopied for immediate use. The patterns can be scaled to suit particular specifications - many are easily converted to alternate uses - and most details are easily customizable. This new "Third Edition" includes: a broad array of patterns for folding cartons, trays, tubes, sleeves, wraps, folders, corrugated cartons, point-of-purchase displays, and more; patterns that are based on the use of 100 recyclable paper materials; and, glue areas on patterns that are clearly indicated with black dots. "The Packaging Designer's Book of Patterns, Third Edition" is a powerful tool to help packaging designers gain an edge over the competition.
Biografía del autor:
Now retired, GEORGE L. WYBENGA was professor in the Packaging Design Program at the Fashion Institute of Technology and succeeded Laszlo Roth as chairperson. He remains active as a consultant to the packaging industry. The late LASZLO ROTH was chairperson of the Packaging Design Program at the Fashion Institute of Technology in New York.
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