Infopreneurs: Turning Data into Dollars - Softcover

Weitzen, H.Skip

 
9780471633716: Infopreneurs: Turning Data into Dollars

Inhaltsangabe

An "infopreneur" is an entrepreneur who turns information into income. This guide explains how to tap reserves of information, tailor them to the needs of the customer, and market them to business and government. Practical advice and insights are provided from successful infopreneurs, including how to consolidate, isolate and communicate information, generate new information products and services, and employ faster information for volatile markets. The reader is shown how to bill for services using a computer, telephone and credit cards to obtain instant payment for information provided, and how to tap the power of compiled names and data to enhance market effectiveness.

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Reseña del editor

An "infopreneur" is an entrepreneur who turns information into income. This guide explains how to tap reserves of information, tailor them to the needs of the customer, and market them to business and government. Practical advice and insights are provided from successful infopreneurs, including how to consolidate, isolate and communicate information, generate new information products and services, and employ faster information for volatile markets. The reader is shown how to bill for services using a computer, telephone and credit cards to obtain instant payment for information provided, and how to tap the power of compiled names and data to enhance market effectiveness.

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Weitere beliebte Ausgaben desselben Titels

9780471528241: Infopreneurs: Turning Data into Dollars

Vorgestellte Ausgabe

ISBN 10:  0471528242 ISBN 13:  9780471528241
Verlag: John Wiley & Sons Inc, 1991
Softcover