Forecasting Methods for Management - Hardcover

Reseña del editor

Here is a new edition of the standard management forecasting book in the field. Since the first edition appeared in 1973, this work has been translated into ten languages. This edition presents a broad range of forecasting techniques and their practical application, with discussion of each method's strengths and weaknesses. New chapters reflect recent developments in forecasting approaches and tools, and address the role of forecasting in the management process.