Managing innovation: Integrating Technological, Market and Organizational Change - Softcover

Tidd

 
9780471496151: Managing innovation: Integrating Technological, Market and Organizational Change
Softcover
ISBN 10: 0471496154 ISBN 13: 9780471496151
Verlag: Wiley, 2001

Inhaltsangabe

The first edition of Managing Innovation has become established as the leading textbook on innovation and technology management in the European market. The authors are leading international figures in their field and the new edition will include coverage of the latest, most up-to-date research on the management of innovation The aim is to provide a management text for postgraduate students of MBA and MSc courses which covers the management of technological, market and organisational innovation in a comprehensive but accessible manner. Each of the chapters draws on the latest research to develop frameworks for students to understand and apply the material, and includes brief case studies to illustrate key themes.

Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.

Über die Autorin bzw. den Autor

JOE TIDD is Professor of Technology and Innovation Management at Science and Technology Policy Research (SPRU) University of Science JOHN BESSANT is Professor of Technology Management at the Centre for Research in Innovation Management (CENTRIM) at Brighton Business School, University of Brighton KEITH PAVITT is RM Phillips Professsor of Science and Technology Policy Studies at the Science and Technology Policy Research (SPRU), University of Sussex.

„Über diesen Titel“ kann sich auf eine andere Ausgabe dieses Titels beziehen.

Verlag
Wiley
Erscheinungsdatum
2001
Sprache
Englisch
ISBN 10 
0471496154
ISBN 13 
9780471496151
Einband
Tapa blanda
Auflage
2
Anzahl der Seiten
464
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Nicht verfügbar

Weitere beliebte Ausgaben desselben Titels

9780470093269: Managing Innovation : Integrating Technological, Market and Organizational Change

Vorgestellte Ausgabe

ISBN 10:  0470093269 ISBN 13:  9780470093269
Verlag: Wiley, 2006
Softcover