The problems of business in the real world are addressed here. The aim is to help managers devise and implement down-to-earth, practical strategies they can use to cope with the onrushing forces of change. Its approach is a radical one: do not attempt to manage change; instead manage action. Using an exclusive, in-depth survey conducted by MORI on behalf of Price Waterhouse Coopers, covering 500 businesses on four continents, the authors study successful action projects at companies like Lufthansa, NYNEX and Braun. They identify the top 10 barriers that these action initiatives have encountered, and outline robust strategies to overcome them.
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Stephen Redwood (Tokyo) is Global Leader of the Organization and Change Strategy Practice at PriceWaterhouseCoopers.
Charles Goldwasser (Los Angeles) is Regional Leader of the Organization and Change Strategy Practice at PriceWaterhouseCoopers.
Simon Street (London) is a Director of PriceWaterhouseCoopers.
Action Management identifies four action paths: the sprint, the high jump, the decathlon, and the marathon. From short and fast to long and far-reaching, each path combines action complexity and duration to meet and cope with change at all levels. The authors take managers through the action process from start to finish and help them determine how the four action paths will help them achieve their immediate and long-term goals. The practical advice and battle-tested strategies found in this valuable book address the problems of managers in the real world, where standing still means falling behind, and where actions such as acquisitions, expansions, and downsizings can ruin a company if the action itself is not managed properly.
Action Management provides:
The best tools and thinking from PriceWaterhouseCoopers, the leading global consultants to companies managing major change.
Profiles of the action plans of Siemens, Bristol-Myers Squibb, Neiman Marcus, and many more.
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Zustand: Como nuevo. : Este libro presenta la experiencia global de PricewaterhouseCoopers para ayudar a las empresas a diseñar e implementar estrategias de acción prácticas para hacer frente al cambio y lograr que sus transformaciones corporativas sean exitosas. Los autores estudian proyectos de acción exitosos en industrias que van desde la alta tecnología y los servicios financieros hasta el petróleo y la atención médica, utilizando una encuesta exclusiva en profundidad realizada por MORI en nombre de PricewaterhouseCoopers que cubre 500 empresas multinacionales en 14 países en cuatro continentes. Action Management identifica los 10 principales desafíos a la acción que enfrentan las empresas, como la planificación, la asignación, el liderazgo y la movilización para la acción corporativa. Cada capítulo aborda estos 10 desafíos ofreciendo una serie de "Consejos" a tener en cuenta y secciones de "Aprender con el ejemplo" que demuestran cómo empresas como Shell Information Systems, Neiman Marcus Group y Barclaycard utilizan sus rutas de acción para obtener resultados. Los autores no dejan prácticamente ninguna pregunta sin respuesta y concluyen cada capítulo con una sección de "Preguntas y respuestas". EAN: 9780471345473 Tipo: Libros Categoría: Negocios y Economía|Tecnología Título: Action Management Autor: Stephen Redwood| Charles Goldwasser| Simon Street Editorial: John Wiley & Sons Inc Idioma: en Páginas: 262 Formato: tapa dura. Artikel-Nr. Happ-2025-03-20-1930a7eb
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Zustand: Good. 247 pages. DJ worn Despite all the talk of change management, we somehow failed to recognize tha t we can't, in any meaningful sense, manage change. We can only manage our actio ns-hence action management.Action Management presents global experience f. Artikel-Nr. 1909i
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