Introduction to the Hospitality Industry - Softcover

Powers, Tom; Barrows, Clayton

 
9780471252443: Introduction to the Hospitality Industry
Softcover
ISBN 10: 0471252441 ISBN 13: 9780471252443
Verlag: John Wiley & Sons, 1999

Inhaltsangabe

Covering all aspects of operations in the hotel, foodservice, restaurant, travel and tourism businesses, including operations and sales, this textbook provides comprehensive treatment of the industry. It includes learning objectives, summaries, review questions, key terms and concepts, as well as an international chapter, "Field Practice Notes", and case histories.

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Über die Autorin bzw. den Autor

TOM POWERS, widely recognized for his pioneering work in hospitality education, is Professor Emeritus at the School of Hotel and Food Administration at the University of Guelph in Ontario, Canada. CLAYTON W. BARROWS is Associate Professor at the School of Hotel, Restaurant & Tourism Administration at the University of New Orleans in Louisiana.

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Rave Reviews from Students and Instructors on this Classic Introduction to the Hospitality Industry From Instructors… "The industry practice notes bring a contemporary focus to the text, and case studies are thought-provoking and will provide an excellent basis for classroom discussion." —Patricia R. Agnew, Johnson & Wales University "I find the text a valuable source of information for our introductory course." —James D. Bennett, Indiana University-Purdue University, Indianapolis "…very clear, down-to-earth style , easy to understand, and very well written." —John W. Dunn, Santa Barbara City College "The new edition enables the students to take a concept or fact and tie it to the real world." —Paul J. Meyer, Northwestern Business College From Students… "The authors’ writing style is easy to follow and held my interest for pages at a time." —Larry Slade, Colorado State University "Concepts were clearly explained and ‘real world’ examples supported the theories." —Saskia Villamil, Northern Virginia Community College Reflecting rapidly changing industry trends, Introduction to the Hospitality Industry, Fourth Edition consolidates all aspects of foodservice, lodging, and tourism operations into an up-to-date, comprehensive overview of the hospitality industry. This fully revised edition presents topics covered in introductory hospitality programs—from sales, service, and marketing to career planning and business opportunities.

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Verlag
John Wiley & Sons
Erscheinungsdatum
1999
Sprache
Englisch
ISBN 10 
0471252441
ISBN 13 
9780471252443
Einband
Taschenbuch
Auflage
4
Anzahl der Seiten
486
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
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