Citing a contrast between a current rise in decision-making confidence and a high percentage of business failure, a guide on how to attain desired business results explains how leaders can create consistent and effective solutions and outlines rules for accelerating work while revitalizing an enterprise. 150,000 first printing. $250,000 ad/promo.
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Dave Marcum has a unique blend of management experience: from Vice President of Sales and Marketing to Chief Operating Officer to Business Transformation Leader at FranklinCovey. Marcum is a respected authority on complex sales and works with companies across the globe like EDS, Microsoft, and Accenture.
Steve Smith has two degrees in management and psychology. He has been a human resources manager inside a Fortune 500 company, an entrepreneur starting his own consulting firm, and led development of FranklinCovey?s The 4 Roles of Leadership. Smith is an entrepreneurial thinker and works with clients like Nike, Hard Rock Cafe, and the U.S. Air Force.
Mahan Khalsa is a world-renowned expert in business development, whose clients include Arthur Andersen, Microsoft, and Walt Disney. He graduated with honors in economics from UCLA and has an MBA from Harvard. Khalsa is a Vice President at FranklinCovey.
FranklinCovey is the world?s leading learning and performance solutions firm whose client portfolio includes eighty-two Fortune 100 companies and more than two-thirds of the Fortune 500 companies. FranklinCovey has forty-five offices in thirty-eight countries.
E-mail the authors at businessThink@hotmail.com
Acclaim for businessThink
"businessThink introduces a powerful, yet simple, framework for achieving breakthrough results. . . . businessThink breaks the old ′business as usual′ rules, which we′ve too often blindly followed or lazily accepted. Then, through a sequential process of disciplined thinking, this new framework teaches us how to get it right–– no excuses. Never before have I seen a framework that so disciplines our mindset and heart to balance logic and pragmatism with intuition and idealism."
–– From the Foreword by Stephen R. Covey
author of The 7 Habits of Highly Effective People
"businessThink is a gem. Its ′common sense′ is in fact very uncommon sense. Follow the Eight Rules the authors derived from their research and consulting, and you′ll dramatically up the odds of success–– and the joy that flows from work well done."
–– Tom Peters
"businessThink is every person′s MBA for the real world. It takes straight aim at the decades of dysfunction in business and hits the mark with a real–world ′degree′ of pragmatic, new thinking for new times."
–– Tom Curley, CEO and Publisher, USA Today
"Thinking is hard. Thinking creatively is harder. Thinking creatively about business is the hardest. This book not only enlightens you from hard to hardest but does it with profound simplicity. "
–– Warren Bennis, Distinguished Professor of Business Administration
The University of Southern California; author, Managing the Dream
"The lessons of businessThink are understandable and actionable. If your organization–– like ours–– wants to be recognized as the best, this book should be required reading for all current and future business leaders and managers."
–– William G. Parrett, President and Managing Partner
Deloitte & Touche LLP
"In a world that demands single–minded focus and disciplined, fact–based decisions at warp speed, businessThink provides a commonsense, jargon–free return to the core concept of creating real value in business."
–– Gary Crittenden, Chief Financial Officer
American Express Company
"businessThink . . . could very well, in my opinion, qualify as the 8th Habit of Highly Effective People. The book is simply brilliant . . . a true leader′s road map in leveraging and maximizing the intellectual capitalism of today′s businessperson."
–– Pete Beaudrault, President and CEO
Hard Rock Cafe International, Inc.
"This is a great book and an easy read. It enhances the productivity of everyone who follows the advice given in it. It will release the energy of people in organizations. It is a must for every leader, and to have everyone in his/her organization practice the principles in this book."
?? Dr. Ram Charan
Author, What the CEO Wants You to Know
Over fifty percent of all business decisions fail; eighty-two percent of businesses go under before their tenth anniversary and eight out of ten new products fail. In direct contrast, research also shows that ninety-one percent of all businesspeople are as confident as ever in making decisions. Decision confidence is up. Success is down. While we are an inventive, entrepreneurial society, an innovation explosion has also been marked by a business implosion.
To improve the odds for success, the authors of businessThink deliver a revolutionary new method that bridges the monumental gap between the results businesspeople want and the failure they often get. The rules of businessThink provide tomorrow?s leaders with the ability to create effective solutions and take themselves and their companies into the zone of optimum performance. businessThink transforms "workers" into businesspeople with provocative, powerful new rules that will help you:
With rules like "Check Your Ego at the Door," "Move Off the Solution," "Create Curiosity," and "Get Evidence," businessThink goes where other business books are afraid to go and promises to significantly increase results by delivering hard-core business thinking and fusing it with high intuition and emotional intelligence to get it right??no matter what!
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