Orchestrating Success: Improve Control of the Business with Sales & Operations Planning (Oliver Wight Library) - Hardcover

Ling, Richard C.; Goddard, Walter E.

 
9780471132271: Orchestrating Success: Improve Control of the Business with Sales & Operations Planning (Oliver Wight Library)
Hardcover
ISBN 10: 0471132276 ISBN 13: 9780471132271
Verlag: Wiley, 1992

Inhaltsangabe

The authors present a dynamic approach to effectively link sales and marketing planning directly to the operations side of a business. Demonstrates how to create a connection between a company's business plan and each department's operations, accurately anticipate changes in customer's needs and significantly improve a firm's competitive position with an enhanced level of customer satisfaction.

Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.

Über die Autorin bzw. den Autor

Richard C. Ling and Walter E. Goddard are the authors of Orchestrating Success: Improve Control of the Business with Sales & Operations Planning, published by Wiley.

Aus dem Klappentext

Sales and Operations Planning is a widely proven, effective tool for gaining a greater degree of control over your company's operations. Through this powerful tool, companies around the globe have dramatically improved their ability to quickly respond to their customers' needs and rapidly adjust to fluctuations in the marketplace. Orchestrating Success shows executives and managers how to link sales and marketing planning directly to the operations side of the business. Through Sales and Operations Planning, a company can: * Create an important link between the business plan and each department's operations * Orchestrate the actions of each functional area through consistent, frequent communications. * Develop a realistic plan, capable of achieving your company's objectives. * Ensure that each business decision is made with a deliberate view of its impact on the entire organization, from sales to operations. This dynamic process enables a company's sales and marketing groups to carefully coordinate the impact of market demand with departments such as manufacturing, engineering, and finance. The net result is a dramatically increased ability to accurately anticipate changes in customer needs. If customer responsiveness is vital to your business, Orchestrating Success will provide a proven way of improving your competitive position.

„Über diesen Titel“ kann sich auf eine andere Ausgabe dieses Titels beziehen.

Verlag
Wiley
Erscheinungsdatum
1992
Sprache
Englisch
ISBN 10 
0471132276
ISBN 13 
9780471132271
Einband
Gebundene Ausgabe
Auflage
1
Anzahl der Seiten
176
Kontakt zum Hersteller
Wiley-VCH GmbH
product_safety@wiley.com

Boschstrasse 12
Weinheim
69469
Deutschland

Weitere beliebte Ausgaben desselben Titels

9780939246113: Orchestrating Success: Improve Control of the Business with Sales and Operations Planning

Vorgestellte Ausgabe

ISBN 10:  0939246112 ISBN 13:  9780939246113
Verlag: Wight (Oliver) Publications Inc...., 1990
Hardcover