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Inbound Marketing: Get Found Using Google, Social Media and Blogs (New Rules Social Media Series) - Hardcover
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Book by Halligan Brian Shah Dharmesh
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Críticas
"If you've been looking for a trustworthy primer on getting found online, here's a great place to start. Buy one for your clueless colleague too."-Seth Godin, author of Meatball Sundae "If you have more money than brains, you should focus on outbound marketing. If you have more brains than money, you should focus on inbound marketing by reading this book."-Guy Kawasaki, cofounder of Alltop, and author of Reality Check
Reseña del editor
Stop pushing your message out and start pulling your customers in Traditional "outbound" marketing methods like cold-calling, email blasts, advertising, and direct mail are increasingly less effective. People are getting better at blocking these interruptions out using Caller ID, spam protection, TiVo, etc. People are now increasingly turning to Google, social media, and blogs to find products and services. Inbound Marketing helps you take advantage of this change by showing you how to get found by customers online. Inbound Marketing is a how-to guide to getting found via Google, the blogosphere, and social media sites. * Improve your rankings in Google to get more traffic * Build and promote a blog for your business * Grow and nurture a community in Facebook, LinkedIn, Twitter, etc. * Measure what matters and do more of what works online The rules of marketing have changed, and your business can benefit from this change. Inbound Marketing shows you how to get found by more prospects already looking for what you have to sell.
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- VerlagJohn Wiley & Sons Ltd
- Erscheinungsdatum2009
- ISBN 10 0470499311
- ISBN 13 9780470499313
- EinbandTapa dura
- SpracheEnglisch
- Anzahl der Seiten256
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Inbound Marketing : Get Found Using Google, Social Media, and Blogs
Verlag:
Wiley & Sons, Incorporated, John, 2009
ISBN 10: 0470499311
ISBN 13: 9780470499313
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Inbound Marketing : Get Found Using Google, Social Media, and Blogs
Verlag:
Wiley & Sons, Incorporated, John, 2009
ISBN 10: 0470499311
ISBN 13: 9780470499313
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Hardcover
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Inbound Marketing: Get Found Using Google, Social Media, and Blogs
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Inbound Marketing: Get Found Using Google, Social Media, and Blogs (New Rules Social Media Series)
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Inbound Marketing: Get Found Using Google, Social Media and Blogs (New Rules Social Media Series)
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ISBN 10: 0470499311
ISBN 13: 9780470499313
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Inbound Marketing : Get Found Using Google, Social Media, and Blogs
Verlag:
Wiley & Sons, Incorporated, John, 2009
ISBN 10: 0470499311
ISBN 13: 9780470499313
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