Operations Management for MBAs - Softcover

Meredith, Jack R.; Shafer, Scott M.

 
9780470485767: Operations Management for MBAs
Softcover
ISBN 10: 0470485760 ISBN 13: 9780470485767
Verlag: John Wiley & Sons Inc, 2009

Inhaltsangabe

Operations Management for MBAs provides an introduction to the basic concepts of operations management with a strategic, conceptual, and contemporary approach. Specifically written with the needs of MBA students in mind, current topics such as supply chain management, the balanced scorecard, and yield management, as well as those specific to marketing, finance and other majors are explained.

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An indispensable resource for MBA students and business mangers is now more relevant than ever.

To do their jobs effectively, all managers need to know about operations and have an up-to-the-minute resource that arms them with the latest information to help them succeed. revised to include current information and relevant examples, this Fourth Edition of Jack Meredith and Scott Shafer's Operations Management for MBA's has been completely reorganized to focus on the most recent thrusts of operations management. The authors have pared down weighty quantitative material to provide only the essential coverage and examples that illustrate a particular business strategy.

Features of the 4th Edition include:

  • Focus on strategy, six sigma, lean, and supply chain management.
  • Text and topics have been streamlined from 11 to just 8 chapters.
  • New case studies illustrate how concepts are applied on the job.
  • Two-color presentation enhances images and exhibits.
  • A new, four-section organization streamlines the new direction of operations.
  • New discussions on sustainability, environment, recycling, and reclamation.
  • New updates to Project Management.

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Verlag
John Wiley & Sons Inc
Erscheinungsdatum
2009
Sprache
Englisch
ISBN 10 
0470485760
ISBN 13 
9780470485767
Einband
Taschenbuch
Auflage
4
Anzahl der Seiten
440
Kontakt zum Hersteller
Wiley VCH Verlag GmbH
info@wiley-vch.de

Boschstraße 12
Weinheim
Baden-Württemberg
69469
Deutschland

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