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Special Events: A New Generation and the Next Frontier (Wiley Event Management) - Hardcover

Goldblatt, Joe

 
9780470449875: Special Events: A New Generation and the Next Frontier (Wiley Event Management)
Hardcover
ISBN 10: 047044987X ISBN 13: 9780470449875
Verlag: John Wiley & Sons Ltd, 2010

Inhaltsangabe

This text chronicles and champions the development, changes, and challenges faced by the global celebrations industry for event planners. New interviews are included with experienced event leaders to give a better understanding of the field. New chapters are included on green events, corporate social responsibility, and theoretical case studies. Event measurement, evaluation, and assessment topics are integrated throughout a number of the chapters. Over 200 new Web resources and appendices show how to save money, time, and improve the overall quality of an event. Event planners will also learn how technology may be harnessed to help them improve their events financial, quality, environmental and other strategic outcomes.

Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.

Verlag
John Wiley & Sons Ltd
Erscheinungsdatum
2010
Sprache
Englisch
ISBN 10 
047044987X
ISBN 13 
9780470449875
Einband
Gebundene Ausgabe
Auflage
6
Anzahl der Seiten
550
Kontakt zum Hersteller
WROX
https://www.wiley.com/en-us

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