Riding the Indian Tiger: Understanding India -- the World's Fastest Growing Market - Hardcover

Über die Autorin bzw. den Autor

William Nobrega is President and founder of The Conrad Group, LLC. (www.conradgroupinc.com), a consulting firm specializing in emerging market strategic planning, advisory services for institutional investor groups, and mergers and acquisitions. He has authored numerous articles and has been the subject of many profiles on television and in newspapers.

Ashish Sinha is the COO of RocSearch, a UK-based research and analytics offshoring firm.

He has more than twelve years of experience in investment banking, consulting, and knowledge process outsourcing. Over the last six years, Ashish has built business research capabilities at McKinsey & Company and GE Capital.

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"India is not the next China but China-plus?more successful with greater political stability and more rapid economic growth. The evidence is here. So are the Indian companies that are driving its transformation?and the failures and successes of foreign companies that are trying to ride the tiger. The lessons from their experiences are spelled out for everyone interested in the Indian boom."
?MARVIN ZONIS, Professor, Graduate School of Business,

The University of Chicago

"For many centuries, explorers tried to ride the Indian tiger, with little knowledge or respect for this incredibly complex civilization and its values. A new group of explorers, the international business community, is now trying again. This book powerfully explains the naiveté of trying to do business in India without an appreciation of the risks and rewards and the cultural challenges. India's history, politics, and caste system influence its huge market in fascinating ways. Enjoy the reading and the ride."
?PAULO CALDEIRA, venture capitalist

"Riding the Indian Tiger is valuable for a businessperson interested in the new India, and especially for the business traveler."
?GURCHARAN DAS, author of India Unbound

Aus dem Klappentext

Business strategies for tapping into the world's fastest-growing economy

Wal-Mart, GE, and Microsoft have all opened major operations in India, while Shell and General Motors have invested in about 3,000 new factories on the subcontinent. Why are these titanic companies pouring funds into a country known for its slow economic growth? Because today there is a new India.

The new India is a raging tiger in today's world economy that may unseat China as Asia's largest economic superpower. Shedding its socialist-dominated government of the twentieth century, India has embraced capitalism, as large private equity funds and a healthy middle class expand at a breakneck speed.

Riding the Indian Tiger explains how business works in the new India, including:

• A detailed profile of India's financial markets

• Indian business culture

• Why India will outperform China in the coming years

• India's improving infrastructure

• What lies beyond IT and outsourcing

• A clear forecast of the opportunities ahead

India's long history of Western economic domination is over. It has finally overcome the legacy of Nehru, whose socialist policies stunted economic growth, modernization, and global competitiveness for forty years.

Detailed and informative, Riding the Indian Tiger explains the rules for succeeding in India's burgeoning market.