Beginning Expression Web - Softcover

Über die Autorin bzw. den Autor

Zak Ruvalcaba has been researching, designing, and developing for the Web since 1995. He holds a Bachelor’s Degree from San Diego State University and a Master of Science in Instructional Technology from National University in San Diego. He served as Creative Director with EPIC Solutions until 1998. His expertise in developing Web applications led him to a position as Manager of Web Development at SkyDesk, Inc., where he developed Web applications for such companies as Gateway, HP, Toshiba, IBM, Intuit, Peachtree, Dell, and Microsoft. He’s worked for such companies as ADCS Inc. and Wireless Knowledge as a wireless software engineer developing .NET solutions for companies including Mellon Financial, Goldman Sachs, TV Guide, Healthbanks, Gartner, Inc., Microsoft, Qualcomm, and Commerce One. Currently, he holds a position with MiraCosta College in Oceanside, California, supporting internal and external .NET applications. His skill set includes technologies and languages including (X)HTML, XML, JavaScript, CSS, ASP, ASP.NET, VB.NET, C#, ADO.NET, Web Services, SQL, T-SQL, and ActionScript. He is a Macromedia Certified Professional (MMCP), a Microsoft Certified Application Developer for .NET (MCAD), and a Microsoft Certified Solutions Developer for .NET (MCSD). He teaches and holds design lectures on various technologies and tools including Dreamweaver, Flash, ASP.NET, ADO.NET, and Web Services for the San Diego Community College District and Palomar College.

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You now have the power to create dynamic Web sites that are fueled by your imagination. Microsoft Expression Web gives you the tools to develop sophisticated sites that integrate standardized CSS layout with ASP.NET 2.0, XML, and SQL Server 2005. Written by an experienced ASP.NET and Dreamweaver Web developer, this book shows you how to take advantage of all of Expression Web's innovative features to create a memorable online experience.

Zak Ruvalcaba provides you with expert tips and techniques on Web page structuring, page formatting using style sheets, utilizing HTML forms, and working with XML data. As you progress through each chapter, you'll discover how to apply this information in order to design and develop new Web applications. Task-oriented examples are also integrated throughout the pages book that you can leverage as you build your own cutting-edge, standards-based Web site.

What you will learn from this book

• Strategies for getting the most out of images, media, and hyperlinks
• Methods for using layers and CSS to create advanced page structuring
• How to attract visitors by adding interactivity with behaviors and Web components
• Ways to incorporate HTML forms and form controls
• How to access and display database data
• Techniques for inserting, editing, and deleting database data
• Tips for working with forms authentication and securing your Web applications

Who this book is for

This book is for beginning- to intermediate-level Web developers who want to create professional, standards-compliant Web sites and applications quickly.

Wrox Beginning guides are crafted to make learning programming languages and technologies easier than you think, providing a structured, tutorial format that will guide you through all the techniques involved.