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Inhaltsangabe
Business Research is a truth-seeking function that gathers, analyses, interprets and reports information so that business decision makers become more effective. "Research Methods for Business" is a new European business research methods book. The authors present a balance between quantitative and qualitative methods in an easy-to-read style, with plenty of relevant real world examples. This work includes key features such as: a new focus on qualitative methods with the inclusion of four new chapters; European examples; practical illustrations of business research techniques with examples from Europe; new cases at the end of each chapter based on business problems in Europe; the addition of a new co-author, Professor Mike Page, Dean of Rotterdam School of Management. Professor Page adds a Northern European perspective.
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Über die Autorin bzw. den Autor
Joseph Hair Jr. is Professor of Marketing at Kennesaw State University. Arthur Money is Professor of Management and Director of the School of Projects, Processes and Systems at Henley Management College. He is also Director of the Henley Research Development Fund. Phillip Samouel is Professor of Business Economics and Dean of the Faculty of Business and Law at Kingston University. Mike Page is Professor of Business Administration and Dean of Post Experience programme at the RSM Erasmus University. He is also the executive director of the Rotterdam School of Management B.V.
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Research Methods for Business
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Paperback. Zustand: Very Good. Research Methods for Business This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Artikel-Nr. 7719-9780470034040
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Zustand: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1000grams, ISBN:9780470034040. Artikel-Nr. 9841041
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Zustand: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1000grams, ISBN:9780470034040. Artikel-Nr. 9247675
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Research Methods for Business
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Research Methods for Business
Verlag:
Wiley & Sons, Incorporated, John, 2006
ISBN 10: 0470034041
ISBN 13: 9780470034040
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