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The Essential Mcluhan - Softcover

Mcluhan, .

 
9780465019953: The Essential Mcluhan
Softcover
ISBN 10: 0465019951 ISBN 13: 9780465019953
Verlag: Basic Books, 1996

Inhaltsangabe

Marshall McLuhan's insights are fresher and more applicable today than when he first announced them to a startled world. A whole new generation is turning to his work to understand a global village made real by the information superhighway and the overwhelming challenge of electronic transformation.“Before anyone could perceive the electric form of the information revolution, McLuhan was publishing brilliant explanations of the perceptual changes being experienced by the users of mass media. He seemed futuristic to some and an enemy of print and literacy to others. He was, in reality, a deeply literate man of astonishing prescience. Tom Wolfe suggested aloud that McLuhan's work was as important culturally as that of Darwin or Freud. Agreement and scoffing ensued. Increasingly Wolfe's wonder seems justified.”From the IntroductionHere in one volume, are McLuhan's key ideas, drawn from his books, articles, correspondence, and published speeches. This book is the essential archive of his constantly surprising vision.

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Über die Autorin bzw. den Autor

Eric McLuhan, Ph.D., is the author of Laws of Media and The City as Classroom (both with Marshall McLuhan) and a forthcoming book on James Joyce's Finnegan's Wake. He has taught at the University of Toronto, York University, Wisconsin State University, and other colleges.

Frank Zingrone, Ph.D., is professor of communication at York University in Toronto. He has also taught at MIT and SUNY (Buffalo). He is an information scientist, poet, former associate editor of the Canadian Journal of Communication and a widely published media investigator.

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Verlag
Basic Books
Erscheinungsdatum
1996
Sprache
Englisch
ISBN 10 
0465019951
ISBN 13 
9780465019953
Einband
Taschenbuch
Anzahl der Seiten
414
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
preigu
mail@preigu.de

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