Extreme Management: What They Teach at Harvard Business School's Advanced Management Program - Softcover

Stevens, Mark

 
9780446678292: Extreme Management: What They Teach at Harvard Business School's Advanced Management Program

Inhaltsangabe

The Harvard Business School's Advanced Management Program (AMP) is an exhaustive nine-week boot camp that prepares the business elite for the highly competitive global marketplace. For the first time, these closely guarded secrets are available to executives and management personnel everywhere.

For the first time, these closely guarded secrets will be available to executives and management personnel everywhere. The book offers the chance to master the work models, the strategic perspectives, and visioning exercises that will turn good managers into revolutionary managers. Readers will learn how to create and sustain a competitive advantage in the global arena, manage for a world of changes yet to come, negotiate global transactions, establish enduring brand and corporate positioning, and much more.

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Über die Autorin bzw. den Autor

Mark Stevens is a bestselling author, prominent CEO, one of the most famous marketers in the world, and a popular philosopher on the intersection of business and private life. His company's website is www.msco.com.

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