This guide shows how markets work and how prospective clients think. It delivers business wisdom aimed at keeping clients by utilising the keys to modern marketing - price, brand, packaging and relationships.
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Harry Beckwith founded and directs Beckwith Partners, a positioning and branding firm.
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Anbieter: World of Books (was SecondSale), Montgomery, IL, USA
Hardback. Zustand: Good. This sequel to "Selling the Invisible" moves beyond the basic principles of how markets work and how prospective clients think. Advice is given on how to keep clients by utilising four key marketing concepts: price; brand; packaging; and relationships. Artikel-Nr. 00052566886
Anzahl: 9 verfügbar
Anbieter: World of Books (was SecondSale), Montgomery, IL, USA
Hardback. Zustand: Very Good. This sequel to "Selling the Invisible" moves beyond the basic principles of how markets work and how prospective clients think. Advice is given on how to keep clients by utilising four key marketing concepts: price; brand; packaging; and relationships. Artikel-Nr. 00110089962
Anzahl: 1 verfügbar
Anbieter: World of Books (was SecondSale), Montgomery, IL, USA
Hardback. Zustand: Fair. This sequel to "Selling the Invisible" moves beyond the basic principles of how markets work and how prospective clients think. Advice is given on how to keep clients by utilising four key marketing concepts: price; brand; packaging; and relationships. Artikel-Nr. 00108244460
Anzahl: 1 verfügbar
Anbieter: BooksRun, Philadelphia, PA, USA
Hardcover. Zustand: Very Good. First Edition. With dust jacket. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting. Artikel-Nr. 0446524174-11-6-29
Anzahl: 1 verfügbar
Anbieter: Wonder Book, Frederick, MD, USA
Zustand: Very Good. Very Good condition. Very Good dust jacket. A copy that may have a few cosmetic defects. May also contain light spine creasing or a few markings such as an owner's name, short gifter's inscription or light stamp. Artikel-Nr. U05K-00082
Anzahl: 3 verfügbar
Anbieter: Wonder Book, Frederick, MD, USA
Zustand: Good. Good condition. Good dust jacket. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains. Artikel-Nr. I20B-04110
Anzahl: 1 verfügbar
Anbieter: Better World Books, Mishawaka, IN, USA
Zustand: Very Good. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Artikel-Nr. 38606773-75
Anzahl: 1 verfügbar
Anbieter: Better World Books, Mishawaka, IN, USA
Zustand: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Artikel-Nr. 41265116-6
Anzahl: 1 verfügbar
Anbieter: ThriftBooks-Reno, Reno, NV, USA
Hardcover. Zustand: As New. No Jacket. Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less. Artikel-Nr. G0446524174I2N00
Anzahl: 1 verfügbar
Anbieter: ThriftBooks-Dallas, Dallas, TX, USA
Hardcover. Zustand: As New. No Jacket. Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less. Artikel-Nr. G0446524174I2N00
Anzahl: 1 verfügbar