A sociologist reveals how shopping has changed American life, its influence radiating out into the economic and cultural sectors, impacting everything from fashion to the internet, while also inspiring consumerism all over the world and promoting the "american dream" abroad.
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Sharon Zukin teaches sociology at the CUNY Graduate Center and at Brooklyn College, where she holds an endowed chair. She is the author of numerous books and articles, and is a major figure in both urban studies and cultural sociology. She lives in New York City.
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