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From Followers to Leaders: Managing Technology and Innovation - Softcover

Forbes, Naushad; Wield, David

 
9780415251761: From Followers to Leaders: Managing Technology and Innovation

Inhaltsangabe

This book centres on the ways in which ordinary firms can improve technology management. It argues that succeeding as a follower-firm requires learning from many experiences and avoiding simplistic 'how-to' approaches.

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Über die Autorin bzw. den Autor

Naushad Forbes is Director of Forbes Marshall, India's leading Energy Conservation and Control Instrumentation firm, and Consulting Professor at Stanford University in the Program in Science, Technology and Society. David Wield is Professor of Innovation and Development at The Open University, and Co-Director of its International Development Centre. He recently directed its Centre for Technology Strategy and chaired its Development Policy and Practice unit.

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