Creative Problem Solving for Managers - Softcover

Creative Problem Solving for Managers

Paperback. Zustand: Very Good. First Edition. Type: Book How can managers tackle complex problems? How do you encourage innovation? How do you implement new solutions? Is creativity the key to management success? This accessible text provides a lively introduction to the essential skills of creative problem solving. Using extensive case-studies and examples from a wide range of business situations, it explores a wide range of problem-solving theories and techniques, illustrating how these can be used to solve a range of management problems. Thoroughly revised and redesigned, this new edition retains the accessible and imaginative approach to problem solving skills of the first edition. Contents include: * blocks to creativity and how to overcome them * key techniques including lateral thinking, morphological analysis and synectics * computer-assisted problem solving * increased coverage of group problem solving techniques and paradigm shift As creativity is increasingly recognised as a key skill for successful managers, this book will be welcomed as a readable and comprehensive introduction for students and practising managers alike.312pp. Artikel-Nr. 030132

Verkäufer kontaktieren