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An Introduction to Digital Media (Blueprint) - Softcover

Feldman, Tony

 
9780415154239: An Introduction to Digital Media (Blueprint)
Softcover
ISBN 10: 0415154235 ISBN 13: 9780415154239
Verlag: Routledge, 1996

Inhaltsangabe

Addresses the fundamental questions about digital media and its potential use in our everyday lives. The world of 'off-line' media, CD-ROMs and broadcast media are examined as well as the dramatic explosion of 'on-line' services.

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Über die Autorin bzw. den Autor

Tony Feldman, one of Europe's leading digital media consultants, is a founding director of the highly respected media and convergence analysts Informed Sources International. A prolific writer, his recent books include Multimedia (1994) and Electronic Media Markets (1992, with Julian Dickens). He also edits the authoritative European newsletter Interactive Media International.

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An Introduction to Digital Media is a clear and comprehensive account of the development and future possibilities of digital media by one of their most authoritative analysts. Tony Feldman addresses fundamental questions about digital media and their potential use in our everyday lives. What are digital media? What is special about them? How do digital media systems work, technologically and commercially? And where is the digital media revolution taking us? Tony Feldman considers the new digital media in two distinct but increasingly converging areas: the world of packaged 'offline' media such as CD-ROM and the world of transmitted media, including digital broadcasting and interactive online services. He begins with an overview of the digital media landscape, and goes on to describe the impact of CD-based media and the development of a consumer market for multimedia products. Feldman then traces the equally dramatic growth of online services and the Internet in particular, assessing myths and realities about the information superhighway and its commercial possibilities. An Introduction to Digital Media concludes with an assessment of the strategic implications of going digital for media industries such as publishing, broadcasting, cinema and music, and considers the key role that individuals will play in determining the course of the digital revolution.

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Verlag
Routledge
Erscheinungsdatum
1996
Sprache
Englisch
ISBN 10 
0415154235
ISBN 13 
9780415154239
Einband
Taschenbuch
Auflage
1
Anzahl der Seiten
192
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