Business Strategy and Information Technology - Hardcover

Sutherland, Ewan

 
9780415043366: Business Strategy and Information Technology

Inhaltsangabe

As more organizations invest in information technology, questions of strategy and strategic methods become a major consideration for business practice. How does the link between strategy and IT function? And what is the best way of exploiting information systems to achieve and sustain competitive advantage? This book addresses these questions. Exploring ways of using IT effectively, it draws on international research and practice to show how management information systems can be used to discover new commercial openings and how they can assist at all levels of organizational decision-making.

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