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The 10 Second Internet Manager: Survive, Thrive & Drive Your Company in the Information Age

Breier, Mark; Brott, Armin A.

 
9780375416385: The 10 Second Internet Manager: Survive, Thrive & Drive Your Company in the Information Age
ISBN 10: 0375416382 ISBN 13: 9780375416385
Verlag: Random House, 2000

Inhaltsangabe

The former president and CEO of Beyond.com shares his experience on building brand loyalty, serving customers, and utilizing customer feedback to make e-business work.

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Über die Autorin bzw. den Autor

<b>Mark Breier</b> lives in Silicon Valley, and vice versa.

Aus dem Klappentext

urs<br>Today, every manager is an Internet manager.  And it doesn't matter whether you're an Internet pioneer, a panicked manufacturer, or a retailer trying to cope--every manager needs help.  In <i>The 10-Second Internet Manager</i>, Mark Breier, an online expert, offers the tools and tricks that have made him an Internet success.<br><br>A noted Internet management consultant, Mark Breier was previously president and CEO of Beyond.com and vice-president of marketing at Amazon.com--two of the top ten e-commerce sites.  When it comes to selling in the dot-com world, he's been there/done that.  Twice.<br><br><i>The Ten-Second Internet Manager</i> is a skills primer, essential for accessing the vast wealth of the electronic economy.  It's about building brand loyalty, caring asbout customers, and serving needs--traditional enough strategies--but doing them at warp speed by utilizing e-mail, customer feedback, effective meetings,

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Verlag
Random House
Erscheinungsdatum
2000
Sprache
Englisch
ISBN 10 
0375416382
ISBN 13 
9780375416385
Einband
Audio CD
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Alive AG
info@alive-ag.de

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