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Managing Innovation Adoption: From Innovation to Implementation - Softcover

Talukder, Majharul

 
9780367600792: Managing Innovation Adoption: From Innovation to Implementation
Softcover
ISBN 10: 036760079X ISBN 13: 9780367600792
Verlag: Routledge, 2020

Inhaltsangabe

When Innovation is considered one of the key drivers of corporate success, why do organisations struggle to implement it? Research suggests that innovations fail due to a lack of acceptance by employees; therefore an understanding of potential adopters and the factors influencing their decisions is essential. Despite much research on adoption of in

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Über die Autorin bzw. den Autor

Dr Majharul Talukder is an Assistant Professor of Management Studies in the Faculty of Business, Government & Law at the University of Canberra. He obtained his PhD from the University of South Australia in the area of innovation adoption and MBA from the Midwestern State University, Texas, USA. His major research interests are in innovation adoption, virtual community and virtual organization, electronic commerce, and strategic and technology management. He has published in numbers of international refereed journals including Journal of Organizational Computing and Electronic Commerce, Journal of Computer Information Systems, Australasian Journal of Information Systems, Asia Pacific Management Review, Human System Management, Asia Pacific Journal of Marketing and Logistics, and International Journal of Business Innovation and Research.

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Verlag
Routledge
Erscheinungsdatum
2020
Sprache
Englisch
ISBN 10 
036760079X
ISBN 13 
9780367600792
Einband
Taschenbuch
Anzahl der Seiten
228
Kontakt zum Hersteller
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