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The New Review Economy: Third-Party Review Sites, Reputation, and Neo-Liberal Public Relations in the Digital Age (Routledge Focus on Public Relations, 3, Band 3) - Hardcover

Buch 3 von 3: Routledge Focus on Public Relations

Novak, Alison N.

 
9780367567071: The New Review Economy: Third-Party Review Sites, Reputation, and Neo-Liberal Public Relations in the Digital Age (Routledge Focus on Public Relations, 3, Band 3)

Inhaltsangabe

This book examines third-party review sites (TPRS) and the intersection of the review economy and neoliberal public relations, in order to understand how users and organizations engage the 21st century global review economy.

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Über die Autorin bzw. den Autor

Alison N. Novak is an assistant professor at Rowan University in the Department of Public Relations & Advertising. Her work explores the intersections of digital media, public engagement, and policy. She is the co-author of Network Neutrality and Digital Dialogic Communication. Her work is featured on BBC Radio, Wired Magazine, and The Huff Post.

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