Business Studies - Softcover

Ian Marcouse was Chief Examiner of Business Studies A level for a major examining board for over 10 years, and wrote the current syllabus. He is a consultant to QCA and the BBC and Founding Editor of Business Review magazine. A leading author, his titles include the A-Z Business Studies Handbook. He has edited and brought together an exceptional team of experienced authors of Business Studies for AS. Andrew Gillespie is the Reviser for AQA AS and A level Business Studies for a major examining board. He has edited a series of six books covering the new A Level specifications, published by Hodder and Stoughton Educational, and is an established author. Barry Martin is a principal examiner for AS and A Level Business Studies for a major examining board. He is a co-author of the Complete A-Z Business Studies Handbook. Malcolm Sturridge is a Principal Examiner for AS Business Studies for a major examining board, and a highly experienced author. Among his recent publications is People and Organisations, published by Hodder & Stoughton Educational. Nancy Wall is Co-Director of the Nuffield Economics and Business Project, the lead author of the Complete A-Z Economics and Business Studies Handbook, and an established author. Maire Brewer is a Senior Examiner for A Level Business Studies for a major examining boardand an established author. Clive Ruscoe is a teacher and lecturer, and is an experienced author. Ian Swift is a Principal Examiner for A Level Business Studies for a major examining board, and author of Marketing, published by Hodder & Stoughton Educational.Nigel Watson is Head of Business Studies at Old Palace School and an established author.

This outstanding Business Studies textbook has been updated to ensure that it continues to meet the exact requirements of all A Level Business Studies students. It is simply the best Business Studies textbook on the market. Two colour and extensively illustrated with lively new photographs and images, the book follows a clear and coherent structure, with key terms highlighted throughout. It is accompanied by the "Business Studies Teacher's Book" (ISBN). Key features of each unit are: In Business: over 170 updated mini case studies, taken from today's business world; Issues for Analysis emphasise the key issues raised in each unit; and, An Evaluation summarises each unit, placing it in the context of Business Studies. The Workbook at the end of each unit provides AS and A level student tasks, showing exactly what level the student should be working to. The Workbook includes updated data response and case study questions, for use as homework or classroom exercises.