Ian Marcouse; et al. Business Studies

ISBN 13: 9780340811108

Business Studies

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9780340811108: Business Studies
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Biografía del autor:

Ian Marcouse was Chief Examiner of Business Studies A level for a major examining board for over 10 years, and wrote the current syllabus. He is a consultant to QCA and the BBC and Founding Editor of Business Review magazine. A leading author, his titles include the A-Z Business Studies Handbook. He has edited and brought together an exceptional team of experienced authors of Business Studies for AS. Andrew Gillespie is the Reviser for AQA AS and A level Business Studies for a major examining board. He has edited a series of six books covering the new A Level specifications, published by Hodder and Stoughton Educational, and is an established author. Barry Martin is a principal examiner for AS and A Level Business Studies for a major examining board. He is a co-author of the Complete A-Z Business Studies Handbook. Malcolm Sturridge is a Principal Examiner for AS Business Studies for a major examining board, and a highly experienced author. Among his recent publications is People and Organisations, published by Hodder & Stoughton Educational. Nancy Wall is Co-Director of the Nuffield Economics and Business Project, the lead author of the Complete A-Z Economics and Business Studies Handbook, and an established author. Maire Brewer is a Senior Examiner for A Level Business Studies for a major examining boardand an established author. Clive Ruscoe is a teacher and lecturer, and is an experienced author. Ian Swift is a Principal Examiner for A Level Business Studies for a major examining board, and author of Marketing, published by Hodder & Stoughton Educational.Nigel Watson is Head of Business Studies at Old Palace School and an established author.

Reseña del editor:

This outstanding Business Studies textbook has been updated to ensure that it continues to meet the exact requirements of all A Level Business Studies students. It is simply the best Business Studies textbook on the market. Two colour and extensively illustrated with lively new photographs and images, the book follows a clear and coherent structure, with key terms highlighted throughout. It is accompanied by the "Business Studies Teacher's Book" (ISBN). Key features of each unit are: In Business: over 170 updated mini case studies, taken from today's business world; Issues for Analysis emphasise the key issues raised in each unit; and, An Evaluation summarises each unit, placing it in the context of Business Studies. The Workbook at the end of each unit provides AS and A level student tasks, showing exactly what level the student should be working to. The Workbook includes updated data response and case study questions, for use as homework or classroom exercises.

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