Verwandte Artikel zu Business & Commercial Aspects of Engineering

Business & Commercial Aspects of Engineering - Softcover

Hunt, John

 
9780340676677: Business & Commercial Aspects of Engineering
Softcover
ISBN 10: 0340676671 ISBN 13: 9780340676677
Verlag: Butterworth-Heinemann Ltd, 1997

Inhaltsangabe

This innovative book provides a comprehensive guide to the ways in which business and commercial considerations affect the engineer. Functions such as sales, marketing, distribution, purchasing and production are discussed in detail, as are the ways in which these functions affect product design, manufacturing and quality assurance. Using real life case studies and a relaxed, accessible style, the author also simplifies topics such as capital investment, budgeting and costing and demonstrates the relevance of these to the commercially-aware engineer.The structure of the text is tailored to the advanced GNVQ unit: Engineering and Commercial Functions in Business, although students at degree level will also find it a useful introduction to the

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Verlag
Butterworth-Heinemann Ltd
Erscheinungsdatum
1997
Sprache
Englisch
ISBN 10 
0340676671
ISBN 13 
9780340676677
Einband
Taschenbuch
Anzahl der Seiten
197
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Verantwortliche Person
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