Business Studies: An Integrated Approach - Softcover

Inhaltsangabe

The educational edition of "Teach Yourself Business Studies", now in its 4th edition, examines organizational activity in its economic, social, political and legal environments. The text interrelates the separate disciplines of economics, administration, marketing, accounting and law. It looks first at the structure, aims and accountability of organizations, the acquisition and management of resources, the nature of markets and the increasingly important role of marketing. It then describes the external influences and constraints on organizations, and the causes and impacts of change. Examples of the main types of financial records and analytical techniques are included. This edition, designed particularly for A-level and BTEC Business Studies students, has been fully revised in line with current examination requirements, a graded series of questions is included with each chapter.

Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.