Texts and Cases (Manufacturing Strategy) - Softcover

Hill, Terry

 
9780333762226: Texts and Cases (Manufacturing Strategy)
Softcover
ISBN 10: 0333762223 ISBN 13: 9780333762226
Verlag: Palgrave Macmillan, 2000

Inhaltsangabe

In many industrial companies, strategic developments are predominantly based on corporate marketing decisions with manufacturing being forced to react to these at the back end of the process. In "Manufacturing Strategy", Terry Hill sets out to show how decisions over manufacturing should form part of the strategic direction of the company as a whole. Based on the first edition, the book has been updated with new material and new case studies including the service elements of manufacturing that reflect the author's ongoing programme of consultancy and research in this field.

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Über die Autorin bzw. den Autor

TERRY HILL is Professor of Operations Management at the London Business School and is a leading, international figure in the field of operations management. Before moving into higher education he spent several years in operations management and continues to have a successful consultancy practice. - He has held previous appointments at Bath and Warwick Universities.

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Verlag
Palgrave Macmillan
Erscheinungsdatum
2000
Sprache
Englisch
ISBN 10 
0333762223
ISBN 13 
9780333762226
Einband
Taschenbuch
Auflage
2
Anzahl der Seiten
592
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Koch-Chemie GmbH
https://www.koch-chemie.com

Einsteinstr. 42
Unna
59423
Deutschland

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Hardcover